Privacy and Data Protection Policy

At Health Plan Markets (HPM), we are deeply committed to protecting your privacy and safeguarding your personal data. This Privacy and Data Protection Policy outlines how we collect, use, store, and protect the information you provide to us, as well as your rights regarding your data.

Information We Collect

We collect the following types of personal information through various interactions, including website forms, agent communications, and third-party tools:

  • Personal Information (PPI): Names, email addresses, phone numbers, date of birth, Social Security numbers.
  • Health Information (PHI): Insurance details, Medicare/Medicaid information, health data, and ID numbers.

How We Use Your Information

The information we collect is used to provide you with the best possible services. This includes:

  • Enrolling clients in insurance plans.
  • Sending newsletters and keeping you informed about industry updates.
  • Improving our services based on your needs and feedback.
  • Marketing purposes, including sending promotional emails and targeted ads (with the option to opt-out at any time).

Sharing Your Information

We only share your personal information with third parties when necessary, such as:

  • Insurance carriers to facilitate your enrollment or maintain your coverage.
  • We are under strict contracts with these third parties to ensure that your data is handled securely and in compliance with data protection regulations.

SMS Consent Communication

The information (Phone Numbers) obtained as part of the SMS consent process will not be shared with third parties for marketing purposes.

Types of SMS Communications

If you have consented to receive text messages from Health Plan Markets, you may receive messages related to the following:
  • Appointment reminders
  • Follow-up messages
  • Account Updates

Message Frequency

Message frequency may vary depending on the type of communication. For example, you may receive up to 5 SMS messages per week related to your account status.

Potential Fees for SMS Messaging

Please note that standard message and data rates may apply, depending on your carrier’s pricing plan. These fees may vary if the message is sent domestically or internationally.

Opt-In Method

You may opt-in to receive SMS messages from Health Plan Markets in the following ways:
  • Verbally, during a conversation
  • By submitting an online form
  • By filling out a paper form

Opt-Out Method

You can opt out of receiving SMS messages at any time. To do so, simply reply “STOP” to any SMS message you receive. Alternatively, you can contact us directly to request removal from our messaging list.

Help

If you are experiencing any issues, you can reply with the keyword HELP. Or, you can get help directly from us at here.
Additional Options:
If you do not wish to receive SMS messages, you can choose not to check the SMS consent box on our forms

Standard Messaging Disclosures

Message and data rates may apply.
You can opt out at any time by texting “STOP.”
For assistance, text “HELP” or visit our [Privacy Policy] and [Terms and Conditions] pages.
Message frequency may vary

How We Protect Your Information

We use state-of-the-art security measures to protect your personal data, including:

  • Encrypted databases and secure cloud storage for all data.
  • Firewalls and access controls to prevent unauthorized access.
  • Regular security audits to ensure our systems remain secure and compliant with regulations.

Data Retention

We retain your personal data for up to 10 years, as required by the Centers for Medicare & Medicaid Services (CMS). After this period, we securely delete or anonymize your data.

Your Data Rights

You have the following rights concerning your data:

  • The right to access the data we hold about you.
  • The right to correct any inaccurate or outdated information.
  • The right to request the deletion of your data.
  • The right to request a copy of your personal data

To exercise any of these rights, please contact us by phone or email (details provided below).

Data Protection Laws We Comply With

  • HIPAA (Health Insurance Portability and Accountability Act) to protect your health data.
  • CCPA (California Consumer Privacy Act) for California residents, granting you additional rights and protections.

Data Breaches and Notifications

In the unlikely event of a data breach, we are committed to notifying you through all available communication channels (email, phone, etc.) within 90 days of the breach.

Contact Us for Privacy Concerns

If you have any questions, concerns, or requests regarding your data privacy, please contact our Director of Operations, Jonathan Manotti, at:


We are here to ensure that your data is handled with the utmost care and respect.

Health Plan Markets: Protecting Your Privacy, Always.